Beautiful You


We are dedicated to delivering the highest level of quality service through experience, and satisfaction of the client. We are a proud member of, and adhere to the standards set by the Society of Permanent Cosmetics Professionals.

Sheila Bowen, RN, BSN, MA

Owner, Certified Permanent Cosmetics Professional, SPCP

Founder of Beautiful You Permanent Cosmetics, Sheila Bowen has been a registered nurse since 1991, and opened Beautiful You Permanent Cosmetics in 2006. All of our staff members undergo rigorous training in all areas of service provided.

Sheila has performed thousands of procedures in permanent makeup including eyeliner, brows, beauty marks, lips, areola reconstruction, scar camouflage and others. Sheila utilizes multiple methods of micropigmentation including microblading, the most natural looking method for eyebrows, which she has been doing since 2014.

Sheila enjoys the outdoors, her dogs, the arts, business development, wellness and creative pursuits. She is a woman of faith and has two grown daughters and a grandson.

Leslie Pennington

Office Manager

Leslie’s background covers a wide variety of experience in management of retail, hospitality and advertising. Leslie has worked in Corrections at the Greene County Justice Center as well as a Dental Assistant. She is married with three beautiful kids, Paige, Chase and Brady. She most enjoys her time with her family, friends, traveling, church life at James River and volunteering at every opportunity. In her spare time she enjoys reading, writing and being outdoors.

Nicole Mansker

Permanent Cosmetics Technician – Licensed Tattooist – SPCP

Nicole has been applying permanent cosmetics since February 2018. She began and completed her training initially in Naperville, IL then continued her education by completing advanced courses and apprenticeship under Sheila at BYPC Academy. She has since opened her own Permanent Cosmetic Studio in her home town of Dexter, MO while traveling to Springfield every week to be a part of the Beautiful You team where she continues to excel with all permanent eyebrow, eyeliner, and lip applications along with microneedling and dermaplaning services.

Nicole was a Dental Assistant for 11 years. She enjoys being artistic with a passion for helping people. She has two children and most enjoys her time with her family, friends, church life and traveling.